Written By Kaitlyn Rosenburg Places / Restaurants / Victoria Jun 10, 2015 First Look: The Ruby SHARE VIA: Facebook Twitter PinterestWhere in Victoria would you go for breakfast that you’d also go for dinner? That’s the question Chris Jones and Josh Goyert asked themselves when opening The Ruby — the diner-inspired restaurant at the Hotel Zed.Jones asked me the same question and I drew a blank. Yes, there are many restaurants in Victoria that offer menus spanning all three meals, but these are generally chains or other hotel operations. The Ruby saw the need for a local equivalent.One way Jones and Goyert are making their 8 a.m. to 9 p.m. model succeed is a kitchen and menu designed around one main protein—rotisserie chicken. Poultry-lovers rejoice; The Ruby also serves duck.“Everything on the menu, except for a few items, is a derivative of rotisserie chicken. Let’s do poultry and do it really, really well,” says Jones. Tacos, sandwiches, poutine, and waffles all get the bird treatment.Getting a chicken to service takes three days, which includes brining, air-drying, and a signature rub. (It’s not quite a secret, but Jones did let slip it combines brown sugar and smoked paprika.)While The Ruby functions like a diner, the small details suggest a French influence. Sides such as fries with aioli, ratatouille, and green beans with shallots are standard options.Jones notes his background in fine dining (Little Jumbo, Inn at Laurel Point) guided many decisions, including the bar offerings. “I think in Victoria, unfortunately, we’ve been deprived of happy hour. So what does everyone do? Put on draft beer for $5. Instead of that route, we have proper drinks,” says Jones. At The Ruby, cocktails will run you $6.Photo: Rebecca WellmanIt’s a fresh concept for an area of Victoria overrun with fast food and family chain restaurants. Comically, The Ruby shares a parking lot with KFC and Swiss Chalet is only a few blocks down Douglas. But the Hotel Zed thrives on just that—the comical and quirky. “This is a funky, strange environment and we fit into that,” says Jones.Locals may recognize Jones and Goyert from Rock the Shores. They’re the duo responsible for behind-the-scenes catering. (I’ve heard rumors their food is legendary. Last year they used grow lights to keep the buffet warm.)Local connections like Rock the Shores play a key role at The Ruby. The only dessert on the menu comes from Yonnis Doughnuts. Coffee is from Discovery, bread from Casanova Bakery, and bacon from the Red Barn.Both Jones and Goyert have that cool guy quality, so it came as a nice surprise when I threw them my standard interview question “Where’d the name Ruby originate from?” and received shy stares. At first, Jones didn’t even want to answer. No, it’s not embarrassing. Ruby’s his chocolate Labrador. Don’t worry; he got back on track mentioning the robust record collection.Plans for a second location have already been discussed. It appears Victoria’s desire for breakfast, lunch, and dinner has been met.For takeout options, visit their websiteTwitter FacebookEgg picture from Rebecca Wellman, all other photos by Kaitlyn Rosenburg. SHARE VIA: Facebook Twitter Pinterest Written By: Kaitlyn Rosenburg Kaitlyn Rosenburg holds a BFA in creative writing with a minor in journalism and publishing from the University of Victoria. Her work has appeared in local publications such as The Martlet, as well as national publications like ... Read More You may also like Events / Family / Food Events / Press Release / Restaurants July 15, 2019 Family Dinner Series at The Courtney Room The Courtney Room is excited to announce a family dinner series, with three dates throughout the summer, starting this Sunday, July 14th. ... Read More Events / Family / Victoria July 11, 2019 More Than Just Cracker Jacks at the Old Ball Game On June 7, the Victoria HarbourCats played their home opener game at Wilson’s Group Stadium at Royal Athletic Park against the two-time defending ... Read More Events / Family / Food Events July 6, 2019 2019 Shakespeare Festival — Order a Picnic & Go Shakespeare said, “If music be the food of love, play on.” The same can be said for theatre, and the Greater Victoria Shakespeare Festival is ... Read More Food Events / Food News July 3, 2019 EAT Buzz Up-island & Tofino July|August 2019 The Buzz Up-island July 2019 “First we EAT, then we do everything else”(M.K.Fisher) – at least I do anyway. Never short of ... Read More Events / Food News / Places June 27, 2019 City EATS July|August 2019 Summertime means eating al fresco, whether on one of our city’s many lovely outdoor patios or packing a picnic and heading to a park or ... Read More Chefs / Culture / Destinations / Elsewhere / Travel May 7, 2019 An Introduction to Letters from Lyon to EAT I have spent my career thus far with a few goals in mind: climb the brigade of each kitchen I set foot in, put in my time and become “chef”. ... Read More Comments are closed.